What We Do.
We create ROI-driven campaigns that connect insight, creativity, and media to deliver measurable growth.
Brand & Marketing Strategy
Brand & Marketing Strategy
Strategic Communications
Strategic Communications
Creative Development
Creative Development
Media Planning & Investment
Media Planning & Investment
Digital Performance
Digital Performance
Events & Experiential Marketing
Events & Experiential Marketing
We commit to understanding every campaign before we create or place it: the brand, the audience, the market, and the result it needs to achieve. By bringing strategy, creativity, media, and execution together, we keep the work focused, relevant, and accountable.
“They have a clear understanding of business goals and access to deep client insights. Hepta Armenia has supported us with creative ideas, new projects, advertisements, and media strategies with consistent effectiveness.”
Hasmik Galstyan
Comms Unit Manager
Viva Armenia
"Hepta Armenia played a pivotal role in shaping the WTC Yerevan brand, creating a distinctive visual identity and professional design assets. Their team showed creativity, professionalism, responsiveness, and the ability to translate our vision into effective solutions. We highly value the partnership and confidently recommend Hepta Armenia as a reliable and results-oriented marketing and communications partner."
Artashes Tonoyan
CEO
World Trade Center Yerevan
“Throughout the project, the team showed professionalism and agility across concept development, production, and post-production. Hepta’s process was responsive, diligent, and collaborative, resulting in high-quality communication materials that supported our programme goals.”
Artak Shakaryan
Senior Program Manager
International Republican Institute Armenia
“We valued the Hepta team’s responsiveness, flexibility, and collaborative spirit throughout our public communication campaigns with state institutions and partners. Their creative, production, and project management capabilities helped ensure smooth implementation across both online and offline channels.”
Karen Smith
Chief of Party
Management Systems International
“Hepta Armenia demonstrated professionalism, creativity, and strong communication expertise while implementing a large-scale international communications project for the Council of Europe. Their ability to communicate complex issues to specific and wider audiences stood out throughout the collaboration.”
Eva Pastrana
Head of HELP Unit
Council of Europe
"What stands out most is exceptional flexibility and commitment to finding the best possible solution at every stage, consistently enabling us to deliver outstanding projects together."
Tatia Karchkhadze
Director of Products
Visa Caucasus, CIS SEE
“Hepta takes real ownership of the project and focuses on business success, not just client approval. Since joining the project, the team has helped improve our online presence significantly with professional, prompt, and reliable support.”
Gegham Artsruni
Co-Founder
Selfup Cooking Classes
“As a result of very effective, targeted, professional, quick and flexible cooperation between the Publicis Armenia and the Ministry of Justice more than 2500 applications have been received for about 770 vacant positions and vast part of the applicants were aware of the reforms from the joint campaign implemented during the last four months.”
Kristinne Grigoryan
Deputy Minister
Ministry of Justice RA
“Their social media expertise, creativity, and effective approach stood out throughout the collaboration. Hepta Armenia’s campaigns exceeded our KPIs, and the team consistently went above and beyond to ensure strong results and client satisfaction.”
Lilit Abrahamyan
Digital Marketing Lead
Pernod Ricard Armenia CJSC
“Hepta Armenia’s media team has been able to negotiate strong conditions with the sales house, helping us improve our buying conditions.”
Nune Stepanyan
Marketing Director
Pepsi-Co
“Since 2015, Hepta Armenia has supported UNICEF Armenia on large-scale communication projects, social inclusion campaigns, events, and human-interest storytelling. Their work has combined strong communication expertise with speed, efficiency, and high ethical standards, particularly on sensitive topics involving vulnerable children.”
Zara Sargsyan
Communication Officer
UNICEF Armenia
"Hepta Armenia is the agency who actually gets it done by yesterday. Full of creativity which fuels overachievement of every target. Incredible with overcoming unexpected obstacles and managing everything to highest quality. Agency worth trusting your brand to."
Ekaterine Papaskiri
Nescafé Brand Manager Caucasus
Nescafé
"Supporting us with BTL campaigns, the team from Hepta are very dependable, full of creative ideas, and really understand what works for our brand. They always bring great activation ideas to the table and help us connect with our audience in a genuine way, and above all, they’re just super comfortable to work with."
Elene Oniashvili
Confectionery Brand Manager
Nestlé Georgia
“Hepta Armenia demonstrated professionalism, creativity, and strong communication expertise while implementing a large-scale international communications project for the Council of Europe. Their ability to communicate complex issues to specific and wider audiences stood out throughout the collaboration.”
Eva Pastrana
Head of HELP Unit
Council of Europe
“Hepta Armenia demonstrated professionalism, creativity, and strong communication expertise while implementing a large-scale international communications project for the Council of Europe. Their ability to communicate complex issues to specific and wider audiences stood out throughout the collaboration.”
Eva Pastrana
Head of HELP Unit
Council of Europe
“Since 2015, Hepta Armenia has supported UNICEF Armenia on large-scale communication projects, social inclusion campaigns, events, and human-interest storytelling. Their work has combined strong communication expertise with speed, efficiency, and high ethical standards, particularly on sensitive topics involving vulnerable children.”
Zara Sargsyan
Communication Officer
UNICEF Armenia
“Since 2015, Hepta Armenia has supported UNICEF Armenia on large-scale communication projects, social inclusion campaigns, events, and human-interest storytelling. Their work has combined strong communication expertise with speed, efficiency, and high ethical standards, particularly on sensitive topics involving vulnerable children.”
Zara Sargsyan
Communication Officer
UNICEF Armenia
"What stands out most is exceptional flexibility and commitment to finding the best possible solution at every stage, consistently enabling us to deliver outstanding projects together."
Tatia Karchkhadze
Director of Products
Visa Caucasus, CIS SEE
"What stands out most is exceptional flexibility and commitment to finding the best possible solution at every stage, consistently enabling us to deliver outstanding projects together."
Tatia Karchkhadze
Director of Products
Visa Caucasus, CIS SEE
“As a result of very effective, targeted, professional, quick and flexible cooperation between the Publicis Armenia and the Ministry of Justice more than 2500 applications have been received for about 770 vacant positions and vast part of the applicants were aware of the reforms from the joint campaign implemented during the last four months.”
Kristinne Grigoryan
Deputy Minister
Ministry of Justice RA
“As a result of very effective, targeted, professional, quick and flexible cooperation between the Publicis Armenia and the Ministry of Justice more than 2500 applications have been received for about 770 vacant positions and vast part of the applicants were aware of the reforms from the joint campaign implemented during the last four months.”
Kristinne Grigoryan
Deputy Minister
Ministry of Justice RA
"For more than seven years, Publicis Hepta Armenia has been a trusted partner, consistently securing the best media buying conditions and turning strategic thinking and creativity into impactful digital campaigns."
Nune Stepanyan
Marketing Director
Pepsi-Co
"For more than seven years, Publicis Hepta Armenia has been a trusted partner, consistently securing the best media buying conditions and turning strategic thinking and creativity into impactful digital campaigns."
Nune Stepanyan
Marketing Director
Pepsi-Co
“We valued the Hepta team’s responsiveness, flexibility, and collaborative spirit throughout our public communication campaigns with state institutions and partners. Their creative, production, and project management capabilities helped ensure smooth implementation across both online and offline channels.”
Karen Smith
Chief of Party
Management Systems International
“We valued the Hepta team’s responsiveness, flexibility, and collaborative spirit throughout our public communication campaigns with state institutions and partners. Their creative, production, and project management capabilities helped ensure smooth implementation across both online and offline channels.”
Karen Smith
Chief of Party
Management Systems International
"Hepta Armenia is the agency who actually gets it done by yesterday. Full of creativity which fuels overachievement of every target. Incredible with overcoming unexpected obstacles and managing everything to highest quality. Agency worth trusting your brand to."
Ekaterine Papaskiri
Nescafé Brand Manager Caucasus
Nescafé
"Hepta Armenia is the agency who actually gets it done by yesterday. Full of creativity which fuels overachievement of every target. Incredible with overcoming unexpected obstacles and managing everything to highest quality. Agency worth trusting your brand to."
Ekaterine Papaskiri
Nescafé Brand Manager Caucasus
Nescafé
"Hepta Armenia played a pivotal role in shaping the WTC Yerevan brand, creating a distinctive visual identity and professional design assets. Their team showed creativity, professionalism, responsiveness, and the ability to translate our vision into effective solutions. We highly value the partnership and confidently recommend Hepta Armenia as a reliable and results-oriented marketing and communications partner."
Artashes Tonoyan
CEO
World Trade Center Yerevan
"Hepta Armenia played a pivotal role in shaping the WTC Yerevan brand, creating a distinctive visual identity and professional design assets. Their team showed creativity, professionalism, responsiveness, and the ability to translate our vision into effective solutions. We highly value the partnership and confidently recommend Hepta Armenia as a reliable and results-oriented marketing and communications partner."
Artashes Tonoyan
CEO
World Trade Center Yerevan
“Their social media expertise, creativity, and effective approach stood out throughout the collaboration. Hepta Armenia’s campaigns exceeded our KPIs, and the team consistently went above and beyond to ensure strong results and client satisfaction.”
Lilit Abrahamyan
Digital Marketing Lead
Pernod Ricard Armenia CJSC
“Their social media expertise, creativity, and effective approach stood out throughout the collaboration. Hepta Armenia’s campaigns exceeded our KPIs, and the team consistently went above and beyond to ensure strong results and client satisfaction.”
Lilit Abrahamyan
Digital Marketing Lead
Pernod Ricard Armenia CJSC
“They have a clear understanding of business goals and access to deep client insights. Hepta Armenia has supported us with creative ideas, new projects, advertisements, and media strategies with consistent effectiveness.”
Hasmik Galstyan
Comms Unit Manager
Viva Armenia
“They have a clear understanding of business goals and access to deep client insights. Hepta Armenia has supported us with creative ideas, new projects, advertisements, and media strategies with consistent effectiveness.”
Hasmik Galstyan
Comms Unit Manager
Viva Armenia
“Hepta takes real ownership of the project and focuses on business success, not just client approval. Since joining the project, the team has helped improve our online presence significantly with professional, prompt, and reliable support.”
Gegham Artsruni
Co-Founder
Selfup Cooking Classes
“Hepta takes real ownership of the project and focuses on business success, not just client approval. Since joining the project, the team has helped improve our online presence significantly with professional, prompt, and reliable support.”
Gegham Artsruni
Co-Founder
Selfup Cooking Classes
“Throughout the project, the team showed professionalism and agility across concept development, production, and post-production. Hepta’s process was responsive, diligent, and collaborative, resulting in high-quality communication materials that supported our programme goals.”
Artak Shakaryan
Senior Program Manager
International Republican Institute
“Throughout the project, the team showed professionalism and agility across concept development, production, and post-production. Hepta’s process was responsive, diligent, and collaborative, resulting in high-quality communication materials that supported our programme goals.”
Artak Shakaryan
Senior Program Manager
International Republican Institute
"Supporting us with BTL campaigns, the team from Hepta are very dependable, full of creative ideas, and really understand what works for our brand. They always bring great activation ideas to the table and help us connect with our audience in a genuine way, and above all, they’re just super comfortable to work with."
Elene Oniashvili
Confectionery Brand Manager
Nestlé Georgia
"Supporting us with BTL campaigns, the team from Hepta are very dependable, full of creative ideas, and really understand what works for our brand. They always bring great activation ideas to the table and help us connect with our audience in a genuine way, and above all, they’re just super comfortable to work with."
Elene Oniashvili
Confectionery Brand Manager
Nestlé Georgia
We approach every campaign individually — planning, negotiating, and optimising around the client’s objectives, budget, and audience. This helps us deliver stronger media value, better use of investment, and more accountable campaign results.
So how do we achieve results?
We start by getting to know our client — their brand, their goals, and the audiences they need to reach. Through conversation, audience insight, market knowledge, and integrated creative and media strategy, we shape campaigns that connect with people and drive action.
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Market & Audience
Intelligence
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Market & Audience Intelligence
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Market & Audience
Intelligence
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Strategic
Direction
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Strategic Direction
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02
Market & Audience Intelligence
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Creative
Development
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Creative Development
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Market & Audience Intelligence
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Media Planning &
Activation
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Media Planning & Activation
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Market & Audience Intelligence
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Dynamic ROI
Optimisation
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Dynamic ROI Optimisation
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Market & Audience Intelligence
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Proprietary Tools
Hepta Armenia provides access to proprietary and exclusive partner-powered tools that combine media intelligence, strategic planning, and creative insight. These solutions help brands make smarter marketing decisions — from budget allocation and reach optimisation to frequency planning, outcome forecasting, and creative performance management.
Local media expertise, audience research, & data-driven planning
Local media expertise, audience research, & data-driven planning
Local media expertise, audience research, & data-driven planning
Local media expertise, audience research, & data-driven planning
Optimal frequency curve planning
Optimal frequency curve planning
Optimal frequency curve planning
Optimal frequency curve planning
Cross-channel reach duplication modeling
Cross-channel reach duplication modeling
Cross-channel reach duplication modeling
Cross-channel reach duplication modeling
Custumer loyalty & recommendation measurement
Custumer loyalty & recommendation measurement
Custumer loyalty & recommendation measurement
Custumer loyalty & recommendation measurement
Brand awareness, perception & value tracking
Brand awareness, perception & value tracking
Brand awareness, perception & value tracking
Brand awareness, perception & value tracking